Here are some recent articles of interest that I found this week related to law practice management, law technology, and legal marketing. Enjoy!
The 9 On-Page SEO Elements You Need In 2014:
With so many significant changes in the world of SEO over the past year, it can be hard for non-SEO professionals to keep track of what’s still relevant and what isn’t. Fortunately, while Google completely replaced their previous algorithm with Hummingbird, their gold standard for webmasters hasn’t changed: they want us to provide the best content and the best user-experience possible.
But what does this mean in 2014? What on-page factors are still relevant, both for readers and search engines? Read more here…
Red Flag Client Bingo! Danger signs during the initial client intake:
How can you spot red-flag clients before they become a drain on your practice? Why not track them the fun way, though a game of Red Flag Client Bingo, created by Vermont lawyer L. Maxwell Taylor. Read more here…
What Clients Don’t See (And Don’t Care About):
The hours of toil behind the scenes to draft a contract, prepare a brief, or develop an argument are not seen by our most critical audience – our clients. Clients only see the performance, the final act, the end result of the late nights at the office and time spent away from friends and family. The client sees the trust, or the email, or an argument before the court. The technical skill, the effort involved, and the nuance of language are all lost on the client. It is unlikely they will ever have an educated appreciation for the work you have done. Read more here..
Thanks for reading. Stay tuned for next week’s weekly review for Law Practice Tips!
